Social Media is a Waste of Time

Social Media is a Waste of Time

Date posted: May 9, 2017

If your business is tweeting more than a Yellow Warbler but you’re not getting any more sales or leads, you may well be thinking that social media is a waste of time and resources. What’s the real value for all the hours spent tweeting, posting or pinning when surely you could be doing something more […]

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Online queries – how do you respond to them?

Date posted: August 3, 2016

As an SEO consultant based in Preston, I work with my Lancashire clients to help attract more quality visitors to their web sites. “More relevant visitors equals more online sales” I tell them – and for my clients this is the case. However, attracting visitors to your web site is just the start of the […]

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SEO friendly urls; the ultimate guide

Date posted: June 27, 2016

Before you post that latest blog or add any new content to your website, spare some time to ensure you have SEO friendly urls. Making your urls SEO friendly will have benefits for how your website appears in search engines. urls with logical structures will also create a better impression for the most important visitors to […]

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New web site – do you really need one?

Date posted: January 8, 2016

Getting more website traffic is one of the biggest challenges to online businesses but the answer is not always found by building a new web site. Optimising your existing web site to attract more relevant traffic can be done without the expense of investing in a brand new site. However, let’s begin by looking at […]

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Making your first e-commerce sale

Date posted: October 9, 2015

Your first e-commerce sale is quite an achievement for any new business. You’ve written the business plan, ordered the product, launched a web site and … diddly-squat! Not a sniff at a sale. There’s no point just hoping and wishing someone will buy; here are some practical things you can do right now to get that […]

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SEO actions you can do today

Date posted: July 1, 2015

Search engine optimisation (SEO) is not something that online businesses can conquer overnight. Even by completing all our recommended SEO actions it can take weeks if not months before you see the benefits of all your hard work. But don’t be put off by the longer-term nature of site optimisation as the benefits are well worth […]

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Digital activity in 60 seconds

Date posted: May 12, 2015

In the digital world, sixty seconds is an awfully long time. In just one minute, there are on average 2.5 million Facebook shares, 48,000 Apple apps downloaded and 3 days worth of YouTube videos uploaded! That’s an awful lot of digital activity taking place. Online business management company Domo have created this fascinating infographic to demonstrate […]

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A day without the internet

Date posted: February 18, 2015

Right Direction Marketing recently changed broadband supplier and mobile operator on the same day (not that clever we realise) and ended up spending a day without the internet. Did we survive or did we head off to the nearest Wi-Fi hotspot? Our digital consultancy business, as you’d expect, offers web analytics, online research, web optimisation, emails and […]

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5 easy e-commerce tips for small businesses

Date posted: December 31, 2014

Here are five simple e-commerce tips which smaller businesses can use to provide real differentiation over bigger competitors. Practical e-commerce tips you can implement today Make the telephone ring. Not everyone feels totally comfortable placing orders online so give customers the opportunity to call instead. Let them talk to you about placing an order, enquire […]

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Christmas Web Site Audit

Date posted: November 6, 2014

A Christmas web site audit from the professionals   Get a Christmas web site audit this year …  it might be the best present your business will ever receive! We’ll professionally review your web site and make practical recommendations to improve your site’s traffic and sales this Christmas.   Although search engine optimisation actions which will deliver benefits over a longer-term […]

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Website audit checklist

Date posted: September 12, 2014

Use this website audit checklist to understand how your website is performing … and how you can improve it Now you can run a complete check on the health of your site to identify potential issues or areas for improvement using this website audit checklist. Performing an audit of your website is something all businesses should undertake from […]

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Social media facts

Date posted: August 26, 2014

Social media facts and figures are published every day – some are accurate, others are false and many are ‘old wives tales’. But we spotted this infographic from Mainstreethost that picks out some surprising facts about the social media platforms we use on a regular basis. Social media fact #4: Retweet within one hour! Did […]

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Social Media – do you need a doctor?

Date posted: June 30, 2014

Is your smartphone taking over your life? When 31% of users admit to reading, writing and feeding social media whilst on the toilet, maybe now’s time to stop and think. With over a billion Facebook users, that’s an awful lot of Andrex! An Unhealthy Social Media Infographic Check out some interesting data in this infographic […]

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Welcome

Date posted: May 22, 2014

Watch out for all our latest news and hints on how to improve the performance of your online business. Contact us today and let’s have a chat!

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Latest News

Social Media is a Waste of Time

Are you tweeting more than a yellow warbler? If your business is tweeting more than a Yellow Warbler but you're not getting any more sales or leads, you may well be thinking that social...

Read More

Online queries – how do you respond to them?

As an SEO consultant based in Preston, I work with my Lancashire clients to help attract more quality visitors to their web sites. “More relevant visitors equals more online sales” I...

Read More

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